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Melissa Meyers Portfolio | DC/VA Creative Director/Art Direction
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Premier Healthcare Branding

Trade Campaign

In 2011, with a changing healthcare environment, Premier needed an eye-catching trade campaign and sales materials to promote their resources and top-notch approach to managing healthcare costs and quality assurance for its members. With imagery that broke the typical healthcare mold, this campaign assured members Premier was ahead of the reform game, highlighting the strength, intelligence, and insight held by the alliance.

Roles
Art Direction / Design & Layout

Other Credits
Animation / Steve U. Yasin
CGI Illustration / Seventh Street Studio
Copywriter / Chuck Husak
Creative Teammate / Erik Dreyer

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© 2025 Melissa J. Rudder